of Influencer Marketing.
9 ways influencer marketing can benefit your brand
Influencer Marketing is a type of collaborative social media marketing that leverages on an influencer’s clout and fan base for reach and product endorsement. It works for your business because of the trust that influencers have built with their followings and serves as a social proof to your potential customers on your brand’s credibility.
9 reasons why influencer marketing is perfect for brands
Effectiveness
80% of marketers say influencer marketing is effective.
Quality Customers
71% of marketers say quality of customers and traffic from influencers are better.
Greater Influence
49% of customers today depend on influencer recommendations for purchase decisions.
Generates Sales
64% of marketers say influencer marketing generate sales and conversions.
Growth
Google searches for ‘influencer marketing’ grew 1500% in the last
3 years.
Audience Relationship
48% of marketers working with influencers say audience relationship is the most valuable factor.
ROI
Influencer marketing focusing on branding or engagements generate 8X ROI.
Brand Awareness
85% of marketers say influencer marketing enhances brand awareness.
New Audience
71% of marketers say influencer marketing help them reach new audiences.
